Holiday plus Sports/Entertainment Events

You will never be caught without a relevant assignment when a holiday pops up on your calendar (and I consider March Madness a holiday). I have included traditional holidays and top sports/entertainment events.

Each assignment includes the following sections:

Objective: one-sentence description of the objective of the assignment.

Background: explains the specific holiday or event and its significance In business.

What You Need to Know: provides content and details necessary to complete the assignment.  It is generally an abbreviation of what you would teach the class to complete the assignment.

Instructions: Provides detailed instructions so the student can complete the assignment.

Deliverables: Explain three options for what students must submit for the assignment. As the teacher, you can either select one or allow students to choose.

Rubric: A basic 50-point rubric.

Example: A brief explanation/example of what a student could submit.

Here is a list of the 96 assignments spread over 24 holidays and sports or entertainment events! That's nearly 300 pages of activities and assignments!

Academy Awards

• Red Carpet Fashion Campaign for the Oscars
• Design an Oscar Viewing Party Kit
• Predict the Winners: Oscar Social Media Campaign
• The Oscar Effect: The Impact of Academy Award Wins on Box Office Sales

Back to School

• Back-to-School Influencer Marketing Campaign
• Back-to-School Dorm Room Makeover Contest
• Back-to-School Brand Partnership Campaign
• Analyzing Back-to-School Consumer Trends and Spending Patterns

 Black Friday

• Black Friday Marketing Masterplan
• Black Friday Strategy Showdown
• Black Friday Ad Creation Challenge
• Black Friday Social Media Strategy Playbook

Christmas

• Crafting a Christmas Marketing Campaign
• Christmas Product Line Development
• Understanding Christmas Consumer Behavior
• Christmas Countdown Social Media Campaign

Cyber Monday

• Crafting a Cyber Monday E-Commerce Strategy
• Cyber Monday Email Marketing Masterclass
• Dissecting a Successful Cyber Monday Campaign
• Cyber Monday Social Media Ad Strategy

Easter

• Easter Egg Hunt Event Marketing Campaign
• Easter-Themed Product Line Development
• Easter Social Media Content Calendar Development
• Easter Advertising Strategy Analysis

Father's Day

• Father’s Day “Dad’s Favorite” Product Line Campaign
• Father’s Day Contest & Giveaway Campaign
• Father’s Day Branded Content Series
• Father’s Day Consumer Behavior and Trends Analysis

FIFA World Cup

• FIFA World Cup “Fan Zone” Marketing Campaign
• FIFA World Cup Global Social Media Campaign
• World Cup-Themed Product Line Development
• Analyzing the Impact of World Cup Sponsorship on Brand Equity

Fourth of July

• Fourth of July Patriotic Branding Campaign
• Fourth of July Community Event Planning
• Red, White, and Sale: Fourth of July Promotion
• Analyzing Fourth of July Marketing Strategies

Grammy Awards

• Red Carpet Ready Beauty Campaign
• Grammy Awards Viewing Party Extravaganza
• Grammy Awards Live Reaction Campaign
• Analyzing the Impact of Grammy Wins on Music Sales and Streaming

Halloween

• Spooktacular Halloween Marketing Campaign
• Halloween Advertisement Analysis
• Create and Market a Halloween Product
• Spooky Social Media Strategy

Labor Day

• "Last Chance of Summer" Sales Campaign Design
• Labor Day Worker Appreciation Event Planning
• Labor Day Weekend Travel Package Marketing Plan
• Labor Day Retail Trend Analysis

March Madness

• March Madness Bracket Challenge Campaign
• March Madness Watch and Win Event Planning
• March Madness Team Spirit Product Line and Campaign
• Analyzing March Madness Media Consumption and Streaming Trends

Memorial Day

• Memorial Day Sales Event Strategy
• Memorial Day Community Service Campaign
• Memorial Day Content Marketing Strategy
• Memorial Day Advertising Trend Analysis

Mother's Day

• Mother’s Day Gift Guide Marketing Campaign
• Mother’s Day Brunch Event Planning
• Mother’s Day Influencer Marketing Strategy
• Mother’s Day Direct Mail Campaign Design

New Year's Eve

• New Year’s Eve Event Marketing Strategy
• New Year’s Eve Influencer Marketing Campaign
• "New Year, New You" Marketing Campaign Development
• Evolution of New Year’s Eve Advertising: A Trend Analysis

Olympics

• National Pride Olympic Marketing Campaign
• Olympic-Themed In-Store Event Marketing Plan
• Olympic Cross-Cultural Marketing Strategy
• Evaluating Olympic Sponsorship ROI

Small Business Saturday

• Small Business Saturday Marketing Blueprint
• Small Business Saturday Social Media Takeover
• Plan a Small Business Saturday Event
• Impact Analysis of Small Business Saturday

Super Bowl

• Super Bowl Commercial Storyboard Design
• Evaluating the ROI of Super Bowl Advertising
• Super Bowl Sunday Social Media Activation Plan
• Super Bowl Watch Party Marketing Plan

Thanksgiving

• Thanksgiving Promotional Strategy
• Thanksgiving Social Media Campaign Blitz
• Design a Thanksgiving-Themed Advertisement
• Thanksgiving Consumer Behavior Analysis

The Masters

• Mastering Luxury: The Green Jacket Branding Campaign
• Masters VIP Viewing Event: Creating an Elite Golf Experience
• Economic Impact of The Masters on Augusta
• Road to The Masters: Crafting a Brand Content Series

Tour de France

• Cycling Gear Campaign: Launching with the Tour de France
• Tour de France Fan Zone: Creating a Cycling Community Event
• Ride the Tour: Fitness Challenge for Cycling Enthusiasts
• Analyzing Global Branding Impact in the Tour de France

 Valentine's Day

• Valentine’s Day Pop-Up Shop Event Planning
• Valentine’s Day Gift Bundle Campaign Design
• Valentine’s Day Social Media Contest Design
• Valentine’s Day Consumer Spending Trends Analysis

Wimbledon

• Serve and Style: A Wimbledon-Inspired Fashion Campaign
• Strawberries and Cream Wimbledon Viewing Event
• Wimbledon Luxury Brand Collaboration Campaign
• Wimbledon’s Influence on Global Sports Tourism