AI-Driven Marketing

Now available!

What's This Course All About?

In a nutshell, AI (yep, artificial intelligence) is changing how businesses talk to customers, create content, and make all sorts of decisions. Our course, "AI-Driven Marketing," is here to ensure your students get insight on all of this. They won't just learn about AI; they'll see how it's becoming a marketer's best friend.

Here's What You'll Find Inside:

• AI 101: We start with the basics. What is AI, and why is it such a big deal?
• AI in the Business World: How companies are using AI to change the way they work and market themselves.
• Creative Magic with AI: From writing articles to designing cool graphics, AI is behind some amazing creativity.
• Getting Personal with AI: Learn how AI helps tailor marketing to fit each customer like a glove.
• Data and Decisions: How AI turns mountains of data into smart, clear decisions.

. . . and that's just the beginning. We have over 40 assignments and activities covering everything from social media and email marketing to chatbots and e-commerce. Plus, when you sign up, you get a lifetime site license. That means all future updates, new features, and extra goodies are yours at no extra charge.

Why It's a Must for Your Classroom:

• Stay Ahead: This is your ticket to keeping your classes on the cutting edge.
• Easy Access: One login for all your students. Simple, straightforward, and hassle-free.
• Always Getting Better: New updates and features will keep the course fresh and relevant.

So, are you ready to bring the future of marketing into your classroom? Let's prepare your students for a world where AI is the norm, not the exception.

Place your PRE-ORDER today!

The "week-by-week" breakdown of topics:

• Week 1: Introduction to Artificial Intelligence
• Week 2: AI in Business and Marketing
• Week 3: AI for Content Creation
• Week 4: AI in Image and Video Creation
• Week 5: AI for Personalization and Targeting
• Week 6: AI and Data Analysis
• Week 7: AI in Email Marketing
• Week 8: AI for SEO and Web Content
• Week 9: Mid-Semester Project
• Week 10: AI in Social Media
• Week 11: Voice Assistants and Chatbots
• Week 12: AI in E-commerce
• Week 13: AI for Presentations and Slide Decks
• Week 14: AI in Music and Audio Marketing
• Week 15: AI for Research and Education
• Week 16: Preparing for the Future with AI
• Week 17: Final Project Work
• Week 18: Final Presentations and Course Wrap-Up

A partial list of the activities and assignments:

• Al Subfield Showcase
• A Journey Through Al's Past and Present
• My Al Week- A Digital Journal
• Revealing Al Bias
• Brand Pulse-Exploring Sentiment Analysis
• Uncovering the Secrets of Starbucks' Deep Brew
• Starbucks Deep Brew Case Study
• Blogging With Al
• Social Simulation
• Al Email Challenge
• Marketing with Artwork
• Al Social Challenge
• Design and Assess
• Al Tool Tech-Off- Image and Video Showdown
• Spotlight on Personalization
• Writing Your Audience's Favorite Story
• Al Personalization
• Market Scout Mission
• Social Sentiment Snapshot
• Creating an Al-Powered Email Campaign
• Ethical Emailing in the Age of Al
• Email Success With Al
• Uncovering Keywords for Success
• The Keyword Challenge
• Become A Customer Service Hero with a Chatbot
• Social Media Detective
• Creating an Al-Powered Video Ad
• Boost Your Brand's Buzz with Hashtags
• Al Assistant Social Media Strategist
• Hello, Bot! - Creating Conversations with Al
• Alexa. Listen to Me!
• Al Ethics in the Virtual Shopping Cart
• Syncing Social Buzz with Store Shelves
• Al-Enhanced Shopper's Voyage
• The Al Presenter's Toolkit
• Design Your Domain
• Al's Creative Boundaries
• Al and A Marketing Podcast